Communication Manager - Canada

Lion Electric
April 15, 2023
Contact:N/A
Offerd Salary:Negotiation
Location:N/A
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Contract Type:Other
Working Time:Negotigation
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Job Description

Job Summary :

The Communications Manager takes ownership for Lion's public image and reputation in region (U.S.) through all forms of media -- print, digital, social, video, mobile, tv, press conferences, events, presentations, and more. They lead the editorial strategy, engagement, and relationship with media groups/outlets and are responsible for the regional communications plan, preparing press releases, executing internal/customer communications, and facilitating the Disclosure Committee (C-Suite) official public announcements approval process.

The Communications Manager creates, implements, and manages communications initiatives (i.e., Intranet), programs, and social media that effectively describe and promote Lion, its products, and solutions. They lead the preparation of customer presentations, provide copywriting for marketing initiatives (i.e., campaigns), and execute site communications for Lion's facilities in U.S.

The individual in this role will plan, coordinate, implement and manage various communications requirements simultaneously for a range of state-of- the-art technical products and services, commercial development initiatives, and internal/external stakeholders. They hold a critical role in aligning communications objectives with the company's strategic goals.

The communications manager's duties include briefing internal or external resources, and monitoring and assessing communications initiatives and their ROI. As an excellent project manager, you will collaborate across the organization, manage budgets and timelines, and have a talent for working under pressure. It is essential to be highly experienced in communications for publicly traded stock exchange-listed organizations.

Main Job Responsabilities:

  • Lead and execute all internal and external marketing communications for Lion in U.S. and as requested for corporate initiatives, ensuring the message is strategic, consistent, and engaging.

  • Develop and execute media relations strategy with targeting, networking, and engagement

  • Partner and manage public relations agencies to generate high-profile national and international media opportunities

  • Manage social media – develop a content calendar, write posts, community management, metrics, tracking, and insights

  • Develop and implement effective communication strategies that build customer loyalty programs, brand awareness, and customer satisfaction

  • Copywrite and proof all marketing materials – print and online advertising, email, social, web copy, eBooks, articles, corporate videos, marketing collateral

  • Prepare technical, commercial, and government relations press releases and facilitate the investor disclosure committee approval process.

  • Facilitate and create stakeholder presentations and/or speeches geared toward employees, customers, industry partners, media, and others.

  • Define and manage marketing communications budget to maximize value

  • Measure performance of communications strategies and implement improvement tactics

  • Support organization-wide communications initiatives such as townhalls and the intranet

  • Be the marketing communications leader for Lion's facilities in U.S. and a public representative of the company

  • Lead and/or execute corporate initiatives as assigned by supervisor.

  • Experience & Education:

  • 10+ years of experience in Marketing Communications
  • 5+ years of Marketing Communications management experience
  • 5+ years of Marketing Communications for publicly traded stock exchange listed organizations
  • 5+ years of Marketing Communications of technical products and for industrial manufacturing facilities
  • Bachelor's degree in marketing communications, journalism or similar

  • Master's degree in marketing communications management preferred

  • Idea Candidate Profile :

  • Ability to quickly grasp technical solutions, commercial development concepts, and government policies
  • Effectively facilitate approval processes comprised of C-Suite leadership
  • A confident professional communicator and presenter
  • Strong writing, editing, proofreading, layout and design, professional printing/publishing skills are essential, including ability to present concepts verbally
  • Experience writing short and long form content, direct response
  • Knowledge of the media landscape, media relations experience
  • Strong knowledge and understanding of current trends in digital media/social media
  • Experience with community management
  • Excellent organizational and planning skills
  • Superior project management and time management skills
  • A wide degree of creativity and latitude
  • Self-motivated with a positive and professional approach to management
  • Ability to excel within a team, cross-functionally, and as an individual contributor
  • Vendor/partner management

  • Budget management

  • Analytical skills

  • Fully proficient in Microsoft Word, Outlook, PowerPoint, Excel.

  • Working knowledge of project management applications (i.e., Smartsheet) and CRM solutions (i.e., Microsoft Dynamics)

  • Strong knowledge of social media platforms and management tools.

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