Senior Manager Of Marketing

GreenPower Motor Company
July 02, 2023
Offerd Salary:$120,000
Working address:N/A
Contract Type:Other
Working Time:Full time
Working type:N/A
Ref info:N/A

Job Type



Location: Rancho Cucamonga, CA or South Charleston, WV

GreenPower Motor Company, Inc. (GreenPower) is a leading manufacturer and distributor of purpose-built, all-electric, zero-emission medium and heavy- duty vehicles serving the cargo and delivery market, shuttle and transit space and school bus sector.

Brief Description

GreenPower is seeking a senior manager of marketing. The position will serve as the head of marketing for all U.S. operations and have the opportunity to assist leading a team to create compelling, creative and dynamic industry- focused content that centers around all-electric, zero-emission vehicles. As a leader of the marketing team, this position will work alongside sales and communication professionals to develop a wide variety of creative content that is up-to-date with the latest industry design trends. The senior manager of marketing will enthusiastically lead the development of the team and will be responsible for helping to enhance the brand story and positioning. An ideal candidate will help grow revenue and market share while delivering customer value by developing product expertise to build go-to-market strategies. This candidate will possess strong people management and organizational skills with the to coordinate integrated programs by effectively coordinating projects from multiple departments. This position requires high level creative thinking, conceptualization, implementation skills and the ability to thrive in a fast-paced environment.


  • Develop, execute and measure industry marketing campaigns, defining tactics from start to finish, by partnering with sales and business development, product designers and others to ensure successful tactic delivery.
  • Leverage marketing analytics and reporting platforms to determine campaign success criteria; manage campaign activity and reports on analytics.
  • Effectively manage tactics with cross-department leaders and team members to prioritize and lead high impact campaigns aligned with company goals.
  • Ensure brand integrity and compliance with regulatory governance for all new marketing initiatives and for existing materials.
  • Create comprehensive marketing proposals.
  • Participate in campaign design, build, and execution, ensuring all aspects stay on schedule, coordinating timelines and deliverables across multiple channels and teams.
  • Provide regular reporting on utilization, campaign effectiveness, response rates, and related marketing ROI materials.
  • Own and execute entire large-impact projects as assigned.
  • Manage the creation of marketing literature, brochures, and training materials.
  • Manage and execute trade shows.
  • Manage marketing relationships and collateral with dealers.
  • Develop and manage corporate presentations.
  • Performs other related duties as assigned.
  • Requirements


  • Bachelor's degree or equivalent work equivalent experience in business, marketing or related field required.
  • Excellent verbal and written communication skills.
  • Excellent interpersonal and team management skills.
  • Excellent organizational skills and attention to detail.
  • Strong analytical and problem-solving skills.
  • Strong supervisory and leadership skills.
  • Ability to create, implement and monitor budgets.
  • Thorough understanding of principles and methods used to promote, display and sell products and services.
  • Excellent time management skills with a proven ability to meet deadlines.
  • Experience in a startup culture preferred - comfortable with a fast paced, autonomous and unstructured environment.
  • Willingness to travel.
  • Manufacturing and/or vehicle company experience preferred.
  • Physical Requirements

    May require prolonged periods of sitting at a desk and computer work. Ability to travel required.

    Working Environment.

    Work is normally performed in an interior/office work environment.

    Other environments may include:

  • Warehouse
  • Vehicles
  • Outdoor
  • Compensation and Benefits

    Compensation for a well-qualified senior manager of marketing will have a salary range of $120,000 depending on experience and location . GreenPower offers a competitive wage and benefits package for full-time employees including health/dental/vision/prescription drug plan, flexible benefits plan, 401(K) retirement savings plan, life and disability benefits, paid holidays, paid vacation and tuition reimbursement.

    Equal Opportunity Employer

    GreenPower Motor Company is an equal opportunity employer (EOE) and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identify, national origin, disability status, protected veteran status, or any other characteristics protected by law.

    If you need reasonable accommodation for any part of the employment process please email and let us know the nature of your request and your contact information.

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